“Being faced with the task of branding your company is a large undertaking.   I spoke with a few US marketing and design firms, and none of them gave me a feeling of confidences and understanding when it came to our Branding — I felt like we were just another “Project” on their list.    We have been very impressed by BrandStar, under the creative director of Bud Fletcher’s ability to literally read our minds and deliver a corporate identity that perfectly symbolizes our vision and conveys the strong, fun and inventive image we needed to sustain the national and international development of our company.   I love the new logo.  Particularly how the mark can stand on it’s own.   It feels Innovative and Fun and showing the many facets of our company.  Just what I was looking for.

BrandStar has certainly helped us develop a Brand image that we can be proud of.  They have been outstanding to work with all the way from the first contact to after the project was finished.  I will not hesitate to use them again.”

- Patrick Baran , President / Invention In Design  

BrandStar 帮助我们成功地建立了令我们倍感自豪的品牌形象。


IID has its hands in everything, from medical, to automotive, consumer products and inventor with several patents. The mechanical salamander was a good fit to convene IID’s position as a inventor with insight to a vast field. Like IID the salamander is everywhere, from approving quality control and sourcing in Asian factories to global clients in the EU and America’s.
Invention in Designs’ award winning brand image propels the initial conversation perfectly as intended.

Our Approach

Brand VI & Strategy

Content Development & Copywriting

Front-End Development

Tradeshow design & implementation

Landing Pages

Location-Based Marketing

Ongoing Support

Research & Planning

Product ID

Search Engine Optimization (SEO)

Social Media Strategy & Management

Signage design